
 
   
2125 Holliday
Wichita Falls, TX 76301
(940) 767-1449 or
1-800-777-1221
Fax (940) 322-5040
E-mail: aeblind@aeblind.com |
Of
blinds and swords
Holliday Street monument continues to stand tall
by Ted Buss, Business Editor
ONE summer morning in the early 1950s, two boys in patched jeans salvaged a couple of
discarded wooden venetian blind slats from trash cans near the rear of the shop, boarded a
floating mirage laced with billowing canvas sails and began a savage dual of swords.
Nearby, the A&E blind company shimmered like an untamed island of the active young
mind, inhabited by only God knows what.
 Torin Halsey / Times Record News
Ty Elam and his father, J.T.
Elam, are the president and CEO, respectively, of A&E Blind & Awning. A&E has
been in business at 2125 Holliday Road for 60 years. |
A man leaned against the door frame of the shop and watched the two buccaneers
swashbuckle their way toward Holliday Street, each trying to save the world and win the
heart of the captive young maiden. The man shook his head, smiled and retreated back
inside the gray-stone building.
He could have been an employee, but since A&E Blind was a small family-owned shop,
chances are it was the owner John T. Elam. By early 1950s, A&E was deep in its
first decade and going strong in the venetian blind business. Today it is in its 60th year
still family-owned and still mustering quality products and sales.
Much has changed along the narrow pathway called Holliday Street. It was once a key
artery for traffic and its neighborhoods to the east and west were overrun by kids.
Holliday Street seemed larger in 1954. It was not a street moms wanted their sons and
daughters crossing without extreme caution, or else mama warned you could
become the hood ornament on a 47 Ford.
Lets see. There were at least three neighborhood grocery stores within a
four-block area. A snow cone stand, water melon park, a five-and-dime, a popular drug
store named Pattons and, long
before Genes Tasty Burger, there were famed predecessors. Further north, where the
flea market now rules, was Haven Park, complete with a swimming pool, miniature golf
course and, in the early 1960s, as many knife fights as you cared to witness.
There were a lot of kids in this neighborhood back then, said Elam, now the
chairman of the board at A&E Bind and Awning. Lots of activity on this
street.
The old areas one true constant is A&E Blind the little rock monument
at 2125 Holliday. It has survived bad weather and bad times. It was there when boys wore
White Sport Coats and Pink Carnations and it will be there when Y2K proves to
be real or ridiculous.
 Torin Halsey / Times Record News
A&E Blind & Awning
president Ty Elam, left, talks with Alfredo Orduno as Orduno assembles a set of polywood
shutters. A&E Blind & Awning also makes awnings, blinds, glass and mirrors,
carports, and sunrooms. The company has been in business for 60 years. |
There are only a handful of businesses that have been around Wichita Falls in as many
different decades, under the same family banner, as A&E. Hamilton-Bryan is one. Albert
Moving and Storage, Mayflower Transit, an outgrowth of Baker-Duncan, and others in the
30-plus year category.
Sixty successful years in the same location, coupled with one owner throughout the
duration, is more than remarkable. It is Ted Williams hitting .400
Wilt Chamberlain
scoring 100 points
Rocky Marciano going undefeated
and someone besides Jeff Gordon winning a NASCAR
race.
Few can match A&Es history for longevity. When J.T. decided to trim his
hours, he eventually handed the reins to his son, Ty, who hasnt let the business
miss a beat in the past 30 years.
J.T. said he is not sure if the company would have survived had Ty not elected to make
it his calling after college. There are several directions Ty could have gone, but he
chose to press forward with the family store and hes never looked back.
The business, like the Elam family from J.T. to Ty, is built on faith. The
familys roots are Christ-centered and the business like the parable in Luke
6:48 was founded upon a rock.
Life is a struggle for all of us at times, he said, but I dont
have any serious regrets. Ive never really looked back and questioned my role in
life or business. I know that first and foremost, the Lord has blessed me and my family
and for that, Im thankful.
The venetian blind business has gone full circle in the last 60 years: From wood to
metal and back to wood, with numerous materials and configurations in between. A&E
Blind and Awning has
managed to survive every storm.
I do know the Lord guides us and it is only through time do we see that He has
guided us in the right direction.
So congratulations to A&E on 60 good years and thanks for providing young raiders
of her majestys ships with those slender rapiers of mythical steel.
Ted Buss column appears in this space on Fridays. Buss, the business editor
for the Times Record News, can be reached at (940) 767-8341 or (800) 627-1646, Ext. 536. |